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Kyleena’s ‘Time Machine’ Launch Event

Stepping Into the Future by blending technology with experience

How to make a product launch unforgettable? By creating a fully immersive ‘Time Machine’ that brings innovation to life

A Journey Through Time for Kyleena


For the 2017 Kyleena launch event in Vienna, we developed the ‘Time Machine’ concept, an immersive digital experience designed to captivate and engage attendees. Our team handled everything from pre-event communication (emails, banners, and reminders) to event-day digital tools, ensuring a seamless experience.



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Bringing Virtual and Reality Together


One of the highlights was the VR infotainment solution, where we created a 1:1 replica of the event space inside the virtual world. This allowed attendees to physically interact with objects that existed in both digital and real-life environments. Additionally, we designed interactive presentations, developed an event app, and handled on-site technical implementation, making sure every detail aligned perfectly with the event’s futuristic vision.

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